60% of women choose makeup before their partner?!

2025-11-22 21:27:20 / JETË ALFA PRESS

60% of women choose makeup before their partner?!

A recently published study by the company Bionsen has sparked numerous reactions and discussions, after it revealed that a significant percentage of women would prefer to keep their makeup bag, even if it meant ending their relationship with their partner. According to the study, about 57 to 60 percent of women stated that they would not give up their cosmetic products, even in hypothetical situations where such a choice would mean losing their partner.

The research highlights that for many women, makeup is not just a collection of products, but an important self-confidence tool and a daily ritual that gives them a sense of control and well-being. This shows that the emotional connection to personal care is much deeper than meets the eye. Many of the participants said that makeup makes them feel more confident, presentable and better prepared for the challenges of the day.

Social psychology experts explain that this phenomenon is related to the increased importance of self-care and the desire to invest in oneself. In a time where social pressures and beauty standards are high, makeup is seen as a powerful tool to create emotional stability.

The study's results have sparked debate on social media, with some users seeing it as an indicator of self-prioritization, while others consider it a reflection of image addiction. Regardless of the interpretations, one thing is certain: makeup continues to play an important role in the lives of many women.

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