Bad Bunny first Latin American artist to surpass $1 billion in tour revenue

Bad Bunny is the first Latin American artist to have generated more than $1 billion in revenue from his music tours. The latest success comes thanks to the Debí Tirar Más Fotos World Tour, which began in 2025 and is expected to end in July 2026.
So far, the tour has generated an estimated $360 million in revenue and sold 2.4 million tickets in its first 41 shows.
The Puerto Rican artist recorded another significant achievement with the 10 concerts held in Madrid, where he sold an estimated 623,000 tickets.
This put the tour's total attendance at 2.36 million spectators, breaking the record set by Take That with their Progress Live tour in 2011.
This is not the first time the artist has made music history. In 2020, he was ranked on the Billboard 200, while in 2022 he became the first non-English-speaking artist to top the annual ranking of the most successful artists.
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